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Market Highlights The rapid growth with improving living standards and increasing consumption of packaged products in emerging markets is driving demand for the transparent barrier packaging films market. Transparent barrier films are replacing traditional materials which are used for various applications, due to consumer demand for packaging transparency and the use of metal detectors and microwave ovens. Drivers Market Research Analysis The global transparent barrier packaging films market has been analyzed based on the three segments, namely material, end-users and regions. On the basis of material, the global transparent barrier packaging films market is segmented as polyvinylidene chloride (PVDC), ethylene vinyl alcohol (EVOH), polypropylene (PP), and others. PVDC segment accounted for largest market share in 2016. The popularity of PVDC film packaging in the food industry is due to its extended shelf life offering for food products, thus forming a major portion of food product m...